OUR STORY
HOW DOES KEYSTONE TRULY STAND OUT
At Keystone, we blend clarity, innovation, and integrity to offer a selling experience that’s as smart as it is smooth. Our Sales Ready Service gets the legal groundwork done from day one, while our data-backed marketing strategies—including presenter-led video tours and targeted social campaigns—put your property in front of the right buyers fast. You’ll work with a single, dedicated consultant from start to finish—no passing between departments or chasing updates.
Our instruction-to-completion rate of 88.5% speaks for itself. We’re calm under pressure, proactive in strategy, and completely focused on your goals. It’s a full-service move, built on trust, transparency and attention to detail. This is estate agency done properly.
OUR VALUES
Find Solutions
We don’t dwell on problems—we solve them. Whether it’s a paperwork hiccup or a marketing tweak, our team is empowered to make decisions and move things forward. No excuses, no bottlenecks—just smart action, every time.
Be an Expert
We know our market, and we know our stuff. From buyer behaviour to local price trends, our insight is deep, current and always growing. Expertise means confidence—and our clients feel it in every decision we help them make.
Be Consistent
Trust is built through consistency. That’s why we focus on clear communication, timely updates, and professional delivery every single time. Whether it’s your first call or your final handshake, you’ll know what to expect—and that we’ll deliver.
Be Proactive
We don’t wait for things to happen—we make them happen. From preparing legal packs early to running targeted ad campaigns, we anticipate what’s needed before it’s requested. It’s all about staying one step ahead and keeping your move moving.
OUR MISSION
We’re here to make moving home in Flintshire and beyond effortless.
As a full-service estate agent, we handle every detail with care, combining local knowledge, innovation, and expertise to deliver a smooth, stress-free move from start to finish.
Our goal is to be recognised for outstanding customer service, exceptional property marketing, and the most efficient sales process in the area.
A WORD FROM BEN, OUR MANAGING DIRECTOR
“STOP SELLING, START HELPING!”
At Keystone, we don’t believe in doing things the old-fashioned way just because that’s how it’s always been done. We’ve rethought the entire process—so our clients get a smarter, simpler, more human experience from start to finish. Our team’s job is to remove stress, create momentum, and deliver results without compromise. We lead with clarity, operate with care, and always put our clients’ goals first. That’s the Keystone difference—and we’re proud to deliver it every single day.
MEET THE TEAM
BEN ROBERTS
MANAGING DIRECTOR
JILL ROBERTS
OPERATIONS MANAGER
SAMMIE ELLIS
VALUATION SPECIALIST / CONTENT CREATOR
LEE BENNETT
BUSINESS DEVELOPMENT MANAGER
LAURA FARRELL
VALUATION SPECIALIST
SOPHIE GOODACRE
CLIENT CARE CONSULTANT
BETH LANE
PHOTOGRAPHER / CLIENT CARE CONSULTANT
BRIDGET ROSSER
ONBOARDING CONSULTANT
HILARY ELLAMS
VIEWING SPECIALIST
WHO WE ARE
At Keystone, we are more than just property experts - we are your dedicated guides in every step of your property journey. With a passion for excellence and a commitment to personalised service, our team combines local market insight, innovative strategies, and a people-first approach to deliver results that truly matter. Whether you're buying, selling, or investing, we’ll help you make confident decisions and achieve the best possible outcome.
DO YOU WANT TO HEAR MORE?
Whether you're thinking of selling, just starting out, or need advice on your next steps, we're here to help. Our expert team is easy to reach and even easier to talk to. Get in touch today—we’d love to guide you on your next move.